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SEM - Search Engine Marketing COURSE in Vasai-Virar (Classroom Training)

Are you looking to start a career in digital marketing? Hrishi Computer Education offers a top-notch SEM course in Vasai-Virar. Our course is designed for beginners and experienced professionals, ensuring you gain the skills and knowledge needed to excel in Search Engine Marketing (SEM). SEM involves promoting websites through paid advertising to increase their visibility in search engine results pages (SERPs).

At Hrishi Computer Education, we provide comprehensive training that covers all aspects of SEM, including keyword research, ad creation, campaign management, and performance analysis. Our curriculum is crafted by industry experts, ensuring you receive up-to-date knowledge and practical skills. Whether you are a learner, graduate, job seeker, business owner, or digital marketer, mastering SEM is essential to stay competitive in today's digital landscape.

Join our SEM course in Vasai-Virar and become a specialist in Search Engine Marketing. Enroll today to start your journey towards mastering SEM with the best training available!

Highlights of the SEM - Search Engine Marketing Course:

  • In-depth Knowledge: This coaching ensures that students gain an in-depth knowledge of the subject.

  • Practical Examples: Understand each practical example independently.

  • Solid Foundation: Get a solid foundation in this subject.

  • Expert Trainers: Training provided by experienced professionals with relevant experience.


1 Month


6 Days/ 2 Hours

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What You’ll Learn in Our SEM Course in Vasai-Virar?

Our SEM course in Vasai-Virar offers a well-structured and comprehensive curriculum, crafted to align with the latest trends and industry standards. Here's what you'll learn

Module 1

  • Session 1 : Understanding Pay Per Click (PPC) concept
  • Session 2 : History of PPC Online vs Offline Marketing
  • Session 3 : Evolution of PPC and how does it work
  • Session 4 : Understanding Google AdWords, Benefits of PPC

Module 2

  • Session 1 : What is Keyword Research?
  • Session 2 : Identify targeted keywords by considering Keywords popularity & Search Volume
  • Session 3 : What is keyword bidding?
  • Session 4 : How to increase position on search by using PPC?
  • Session 5 : Understand different bidding techniques and its importance
  • Session 6 : Difference in SEO & PPC keywords
  • Session 7 : Selecting targeted / related keywords
  • Session 8 : Create Ad Groups using different keywords category
  • Session 9 : What is Quality Score?
  • Session 10 : Competitive Analysis for Bid Management
  • Session 11 : Researching PPC keywords by Analysing competition keywords
  • Session 12 : PPC keywords tools and resources
  • Session 13 : Effect of Quality Score on bidding?
  • Session 14 : User Defined bids and Automatic Bids

Module 3

  • Session 1 :Creation of Google Ad words Account and define structure
  • Session 2 : Deciding Budget for PPC and Budget Management
  • Session 3 : Language Targeting
  • Session 4 : Using Multiple Account
  • Session 5 : Deciding PPC Campaign Structure
  • Session 6 : Consider Targeting Devices
  • Session 7 : Do tracking of ROI Management
  • Session 8 : Using My Client Center (MCC)
  • Session 9 : Campaign Management
  • Session 10 : Location Targeting
  • Session 11 : Conversion Tracking

Module 4

  • Session 1 : Create Effective Ads by using tools
  • Session 2 : Effective content creation and resource identification for creation of Ad
  • Session 3 : Ad Group Monitoring
  • Session 4 : Create different ads by using Google Ad words Editor
  • Session 5 : Measurement of Title, Description URL
  • Session 6 : Google Ad words Tool
  • Session 7 : Ad copy testing
  • Session 8 : Creation of Ad Group
  • Session 9 : Creation of Keywords Spy

Module 5

  • Session 1 : Understanding Landing Pages
  • Session 2 : Important of Landing Page
  • Session 3 : Landing page optimisation
  • Session 4 : Analysis of Competitors Website
  • Session 5 : Ad group and Performance Reports
  • Session 6 : Device Reporting
  • Session 7 : Ads versus Landing Page
  • Session 8 : Increasing conversion rates
  • Session 9 : Analysing Campaign Performance Reports and Ads Performance Reports
  • Session 10 : Using ‘Calls to Action’
  • Session 11 : Keywords Performance Reports, Traffic Reports, Geographic Report

Why Hrishi Computer Education is The Best SEM Course Training Institute in Vasai-Virar?

Learn from SEM Experts

Our trainers are industry professionals with extensive experience. ...

Use Premium SEO Tools

Get hands-on experience with premium SEO tools...

Practice on Live Websites

Apply what you learn on real websites...

Professional SEO Training

Our course is designed to make you a professional in SEM. ...

Internship and Job Assistance Certification

We provide certification along with internship and job assistance to kickstart your career. ...

Latest SEM Techniques

Stay updated with the latest trends and techniques in SEM. ...

What Learners Say About Our Search Engine Marketing Course in Vasai-Virar?

Our learners have praised the comprehensive and practical nature of our SEM course.
Hear from them about their experiences and how our training has helped them advance in their careers.

SEM Course Training in Vasai-Virar FAQ

SEM Course FAQ

A: Search Engine Marketing (SEM) is a digital marketing strategy used to increase the visibility of a website in search engine results pages (SERPs) through paid advertising. It involves using tools like Google Ads to bid on keywords and display ads to potential customers.

 A: SEM is also known as Paid Search, Pay-Per-Click (PPC) Advertising, and Sponsored Listings.

 A: The SEM course at Hrishi Computer Education lasts for 3 months, with classes held twice a week.

A: Yes, we provide comprehensive study materials and lifetime access to course content.

A: Basic knowledge of digital marketing is beneficial but not mandatory.

A: Yes, you will receive a certificate upon successful completion of the course.

 A: Yes, we offer internship and job placement assistance to all our students.

 A: Absolutely! We provide opportunities to work on live projects to ensure practical understanding.

SEM Course FAQ


 A: Yes, our trainers are experienced professionals with extensive industry knowledge.

A: SEM is important for businesses because it helps them reach potential customers actively searching for their products or services. It provides immediate visibility and drives targeted traffic to their websites, leading to higher conversion rates.

A: While SEO focuses on optimizing a website to rank organically in search results, SEM involves paid advertising to achieve visibility in search engine results pages. Both are essential for a well-rounded digital marketing strategy.

A: Yes, SEM is highly effective for local businesses. By targeting specific geographic areas and using local keywords, businesses can attract customers in their vicinity.

 A: A successful SEM campaign involves thorough keyword research, well-crafted ad copy, effective bid management, continuous optimization, and detailed performance analysis.

A: Common tools used in SEM include Google Ads, Bing Ads, SEMrush, Ahrefs, and various keyword research and analytics tools.

A: SEM is beneficial for a wide range of industries, including retail, hospitality, healthcare, education, and professional services.

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HRISHI Computer Education, one of the leading IT/ Computer Education Institutes in Vasai-Virar, is run under the visionary leadership of Mrs. Surekha Bhosale.